For when posting feels harder than it should

Build a social presence that sounds like you, without making content your full-time job.

Beyond Social is a coaching and strategy program built around one idea: when your content actually reflects who you are, posting stops feeling cringe and starts feeling exciting.

16M+ views generated
41K+ followers across platforms
1:1 psychology-informed approach
Social Strategy · Brand Positioning · Content Coaching
Sound familiar?

Your saved folder has 219 ideas in it. You've posted... maybe 3.

Right now
  • You're overwhelmed before you even open the app
  • Every hook and template feels like someone else's, not yours
  • You close the folder and tell yourself you'll deal with it later
The other side of it
  • You open your content plan and feel calm, not stressed
  • Everything on it actually sounds like something you'd say
  • The right people start finding you and reaching out

That's not a discipline problem, and it's not a "just post more" problem. It's what happens when you've never gotten clear on what makes you different.

If that sounds like you...

See exactly which pattern is keeping you stuck.

Take the Quiz
To be clear about who you're working with

Not a guru, not an agency. Local coaching, here in Wichita.

Most social-media help falls into one of two camps: an agency that posts generic content on your behalf, or a coach selling a course with a template pack. Neither one actually gets to know you, because neither one is built to. Beyond Social is neither: it's real 1:1 work, based right here in Wichita.

Every client starts with an Identity Unlock session, where we go over not only your strengths and what sets you apart, but we also tackle the limiting beliefs holding you back, like the fear of talking to a camera, or what your friends and family might say about your videos.

Typical personal branding

A logo. Some templates. A few viral hooks. Then you're on your own to figure out the rest.

Beyond Social

Real 1:1 identity work, before we ever touch a content calendar.

The method

The strategy comes after understanding the person — not before.

01

Audit

See what's actually happening.

We analyze your existing social presence and identify the biggest opportunities, gaps, and disconnects between who you are and what you're currently putting out into the world.

02

Align

Figure out what makes you you.

Through personalized coaching and intentional conversations, we uncover your identity, experiences, stories, beliefs, ambitions, and differentiators, then determine what your brand should actually stand for.

03

Amplify

Turn that clarity into a strategy.

Once the foundation is clear, we build the social-media strategy around it: content pillars, hooks, storytelling, selling without feeling salesy, and the practical systems to consistently create and grow.

From our first clients

Don't take our word for it.

"I used to have a whole folder of ideas I never actually posted. Now I open my content plan and just know what to say. That alone was worth it."

Ambrosia C.

"The camera used to be the whole problem for me. Kristin didn't just give me a script, she actually helped me figure out why it felt so hard in the first place."

Selene V.

"Two weeks in and my engagement is already up. But honestly, the bigger win is that I don't cringe watching myself back anymore."

Marissa S.

Three ways to work together

Here's how we get you there.

4 weeks

The Clarity Sprint

For when you just need to get unstuck. If the overwhelm and decision fatigue are the real problem, this gets you clear on your audience, your differentiation, and an actual content plan, fast.

  • One Identity Unlock session
  • Weekly 1:1 coaching calls
  • One deep-dive strategy session
  • A real content plan to walk away with
  • 2 videos reviewed with feedback, every week
12 weeks

The Content Rebuild

For when you're done trying things on your own. This is start to finish: we work through the limiting beliefs first, then build content and a plan that actually feels like you, so posting is sustainable, not a second job.

  • Everything in The Clarity Sprint, plus:
  • Daily prompts telling you exactly what to post
  • Every video reviewed with feedback
  • Continuous identity work to help you maintain your confidence
21 days

The 21-Day Challenge

Starting this fall: an entirely new approach to content creation. You'll join a cohort of people in exactly your position, ready to finally tackle social media, and done with the decision fatigue of figuring out what to post every single day. We'll tell you exactly what to post: you just bring your story and your message. We'll help you find both, then walk you through 21 days of posts.

What's included
  • Everyone starts together, same day
  • Daily content prompts, delivered on a set schedule
  • A private community to discuss your posts with others in the cohort
  • Bonus: a guide from Kristin to help you identify exactly who you're trying to talk to in your posts
Is this you?

This is for you if...

You know a lot of what you "should" be doing online, and it's frustrating that you still don't seem to be getting results.
You've listened to the sound of your own voice back on a recording and internally cringed.
Marketing your business makes you feel like a pushy salesperson, so it makes you not want to, even though you know it's holding you back.
You want someone to actually sit with you and figure out what to say, not hand you another content calendar.
You want results without turning into a full-time influencer who's recording their entire life.
To be clear

And just as importantly, this isn't for you if...

You want someone to take content off your plate entirely.

That's a completely valid choice, and a good social media manager can be worth every penny. It's just not this. We teach you to do it yourself.

You're looking for an overnight hack to go viral.

We don't sell viral formulas or growth hacks. This is slower and more foundational: it's about figuring out what to say and why, so it actually holds up over time.

You need logo design, photography, or visual branding.

Beyond Social is about your positioning and your message, not your visual identity. We're not a design studio.

Kristin, founder of Beyond Social
Meet the founder

Kristin: a therapist, turned social-media strategist.

Kristin is a licensed therapist by training — that clinical background is why she starts with the psychology behind why posting feels hard, not with hooks or a content calendar. She's one person, based right here in Wichita, not a big agency and not a faceless funnel. You'll actually talk to her, and she'll get to know your business before ever telling you what to post.

*Beyond Social is coaching, not therapy. While Kristin's approach is informed by her background as a therapist, she does not provide therapeutic services, diagnose, or treat any mental health condition through Beyond Social.

@kristinjanae_
Ready when you are

Apply to work together.

Takes about five minutes. We ask a few questions about you and your business so we can hit the ground running during the first conversation. We'll reply within 1–2 business days to set up a free 30-minute consult, where we'll talk through what you're looking for and give you honest feedback on how we can help.

Every client gets weekly 1:1 time, so there's a limited number of spots available at any given time.

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